Audit - Meta Broadcast

Our comprehensive Audit is designed to identify opportunities to improve commercial proficiency and reduce costs by analysing existing metadata based on customer-defined priorities and use cases. The objective of the Audit is to establish the current health of existing metadata and consider its utilisation and cost-effectiveness.

The Audit has evolved from MetaBroadcast’s years of experience managing descriptive metadata. Our data expertise and systems-based approach to data automation, transparency, and repeatability have resulted in an audit that automates and iterates the review of data hierarchies to ensure compliance with the defined data schema and the availability of data related to TV brand, series, and episode or film collections and franchises.

Data completeness

Your metadata schema should include data that is important to your services and your customers. All fields should be complete as missing data can lead to errors or consumer confusion.

Data consistancy

Data consistency reduces the potential for errors caused by conflicting or incompatible formats. Consistent formatting makes data easier to retrieve and navigate, thereby improving content search, discovery, and recommendations.

Data accuracy

Details matter. Data such as program titles and descriptions, start or running times, or cast information impact multiple internal platforms. It is important to identify and rectify malformed data before issues arise.

Data enrichment

Robust metadata records improve the viewer experience. Additional details and insights about available content give consumers greater context when navigating the user interface – clarifying which programs they may enjoy at any given time.

The benefits

Identify gaps in your current metadate repository (missing fields, images, genres, titles, brands etc.)

Discover inconsistencies in metadata formats, brand allocation or hierarchy

Receive recommendations to create a best practices data schema

Audit Delivers a Quality Benchmark

Assess metadata quality across individual or multiple data silos
Expose over-provisioned data fields and reduce metadata costs
Evaluate if you have the data required to fulfill your business goals
Compare, evaluate and prioritise the data sources most important for your business
Identiffy opportunities to optimise and align metadata to your current and future use cases

What you get

We provide a report quantifying data completeness, accuracy, consistency, and enrichment. The report includes a heat map visualising the quality of data fields while providing actionable recommendations as to what can be done to get maximum value from existing data sources and how to improve data quality and depth.

The Audit includes a report walk-through highlighting key learnings and a workshop to brainstorm practical next steps based on the tangible outcomes of the collaborative process.

Have questions?

It’s as easy as

Audit your Metadata records