Metadata is our speciality. We focus on the data itself and its impact on your business.

Our mission: Helping customers manage metadata costs while improving data quality.

How we do it: Atlas, our Active Metadata Platform-as-a-Service, acts as a middleware or bridge between various data sources, applications, and platforms by managing, enriching, and ensuring the consistency of metadata across the ecosystem.

The result: A cost-optimised metadata repository of cleansed, harmonised and normalised data required by media organisations to support accurate audience measurement or streamlined content aggregation.